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With most of the young population working today to acquire basic security of livelihood and not investing on their lives for the long term (depreciating because of the ‘grind’) due to various social stigmas associated with not owning a home; create this rat-race. Cities being an economic platform which is constantly growing every day – equity of housing has become an issue as they turn more and more severe/unaffordable every day. Affordable housing is one of the measures taken by the government but is not enough considering the vast number of people pooling into the city every day to look for means of livelihood.

Slowly the urban centers with their skyrocketing economic growth have almost priced out a lot of its citizens before they could even realize. Can a collective living concept scalable enough for all the megacities?

CHALLENGE

The challenge here is to build a replicable co-living housing concept for 1. Young 2. Migrant/Local 3. The working population of 20-35 years of age which is affordable (not subsidized but optimized), works on cyclic leasing for durations longer/shorter than rental cycles and gives them enough headspace to build their career and move. The Hustle Hub should extend itself more than just a space to live. Hustle Hub is also visualized as a framework that can extend to other megacities of the world.

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