
Design a luxury travel experience for the On Rail design competition.
Trains are a significant investment to a nation owing to their need for infrastructure and continuous land use throughout the nation to its various destinations. However, trains also pose equally substantial benefits, particularly in terms of economic feasibility and the ease of transportation of cargo. As a result, it may be valuable to consider ways to repopularise trains for tourists.
Brief: For this challenge, you must reimagine and redesign a coach of a luxury train.
The design of the interiors will include planning, lighting, material details and mechanisms inspired by the location theme. Privacy and interaction must be moderated to ensure convenience in travel, for passengers as well as the crew.
The experience should be able to celebrate and promote the cultural and historical heritage of the chosen region but must allow for modern comforts and technology in the journey. The aim is to imagine novel tourism opportunities on movable transportation.
Objectives:
- Redesign: How does your outcome exhibit your novel approach to creating luxury coach designs in the given context
- Heritage: How does your design outcome celebrate the artistic and cultural heritage of the given context
- Comfort: The design must be comfortable and welcoming to individuals who intend to spend long hours in the space during their travel
- Upgrade: How does the design allow for opportunities to upgrade with time?