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14th annual AZ Awards issue

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During this year’s edition of Milan Design Week, exhibitors at Salone del Mobile and offsite destinations like Alcova showed a serious passion for dark cherry red furniture. Here, we round up everyone adding to the 2024 design trend’s momentum.

1
Gucci Ancora

Reflecting the 2024 red design trend, a red vase is shown in front of an acid green backdrop.
Reflecting the 2024 red design trend, this red shelving unit is shown in front of an acid green backdrop.

At its local flagship, Gucci reimagined five Italian classics — including Tobia Scarpa’s Opachi vase for Venini, left, and the Acerbis Storet cabinet, right — in rich oxblood. Playing off the palette that defined its recent runway collection, each design was presented against an acid-green backdrop for maximum contrast.

2
Philía chair by Pedrali

Reflecting the 2024 red design trend, this chair features a burgundy frame with black straps wrapped around the back.

Odo Fioravanti designed Pedrali’s woven Philía chair to encapsulate la dolce vita. The steel-framed seat is wrapped in PVC cords that intersect in the middle for bonus back support.

3
Tacito sideboard by Magis

Reflecting the 2024 red design trend, this rectangular red sideboard features upholstered doors.

Designer Alessandro Stabile had a clear mission with his Tacito sideboard for Magis: Create storage that isn’t compromised by its hinges. To wit, the unit’s sound-absorbing recycled polyester doors open in opposite directions and conceal their hardware behind elegant fabric folds. The furniture takes on a cherry vibe in this dark red version — complete with cherry stem-like feet.

4
Big red by Uma Objects

Reflecting the 2024 red design trend, this red table and bench are shown on a patio with an ornate wrought iron fence.

Big Red, a table and bench set by Uma Objects and Holloway Li, held court at one of the two historic villas that hosted this year’s edition of Alcova. The high-gloss furniture is crafted like a surfboard, its foam core covered in infusion-moulded fibreglass with a fully weatherproof dark cherry red finish.

5
Allure O’ Dot tables by B&B Italia

Reflecting the 2024 red design trend, this table features a conical red base and a clear glass top with a red dot at the centre.

Expanding her family of Allure O’ tables for B&B Italia, Monica Armani introduced a new range of bistro, coffee and side tables with glass tops (in smoked or transparent finishes) that are accented with a solid centre — hence the range’s name: Allure O’ Dot.

6
Wassily chair by Knoll

Reflecting the 2024 red design trend, this chair features a thin tubular steel frame with a leather seat and back cushion stretched around it.

The Wassily chair’s gone in for a dye job. At its Salone del Mobile stand, Knoll debuted an ultra-matte red finish that underlines the Bauhaus-era seating’s enduring appeal. Even better, the furniture helps to hide dark cherry red stains.

7
Bamboo Mood console by Roche Bobois

Reflecting the 2024 red design trend, this console table is set on a stand that mimics the look of bamboo stems.

Franco-Chinese artist and designer Jiang Qiong Er teamed up with Roche Bobois to create Bamboo Mood, a collection that honours the woody plant as a symbol of resilience — bending, but rarely snapping. An oak-veneered MDF console table evokes the slanted nodes that define bamboo’s densely clustered stalks.

8
Picea table by Molteni&C

This hourglass-shaped stool is shown in white, red and dark brown.

With its hourglass-shaped Picea table, Molteni&C introduces the perfect outdoor pedestal for an evening glass of Merlot. Fabricated in ceramic, the Vincent Van Duysen design boasts a wide base that steadies the table against accidental bumps.

9
Pulpopolis by Kickie Chudikova

This octopus-like lamp features rounded glass legs and an upper dish with a glowing orb inside.

At Alcova, Kickie Chudikova’s jellyfish-like Pulpopolis lamps cast fresh light on the ocean floor. Each one is handcrafted in Murano glass with a flared lid that lifts up when it comes time to recharge the interior orb.

10
Dudet sofa by Cassina

Reflecting a 2024 design trend, this crimson sofa features a curved upholstered backrest.

Cassina and Patricia Urquiola conceived the new two-seater version of Dudet as a dining table sofa — perfect for laid-back meals in hospitality and residential projects alike.

Trend Report: Crimson Red Establishes Itself as Design’s New Favourite Colour

Blood-red tones were soaked into the fabric of many Milan debuts, courting modern vampires with Gothic flair.

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