On July 5th, the Tyrolean Architecture Center (aut) in Innsbruck will open “Architecture Speaks: The Language of MVRDV”, a major exhibition on the role of language in defining recurring concepts in the oeuvre of the Dutch firm. The aut’s Adambräu Building, a former brewhouse, will be filled by a spatial intervention comprising four towers that serve as distillations of four concepts key to MVRDV’s designs. The exhibition, which investigates the creation and evolution of these four ideas and the words that describe them, is structured around the spatial intervention, creating an immersive experience that helps visitors easily grasp the fundamentals of the MVRDV thought process.
The words studied in Architecture Speaks are “stack”, “pixel”, “village”, and “activator”. All four words were selected due to their roles in encouraging healthy and prosperous densification, reflecting MVRDV’s mission to accommodate an ever-growing human population in spaces that encourage society to
Architecture Speaks will investigate these ideas in a holistic, easily approachable fashion. The main space of the Adambräu Building will be transformed by four colourful towers, each a representation of one of the four words central to the exhibition, which will present MVRDV’s projects and the ideas behind them through images, text, models, drawings, videos, audio, interactive elements, and other experiential methods. In addition to each representing a different word from the language of MVRDV, each tower will present MVRDV buildings through different media, making a visit to Architecture Speaks a truly diverse experience that will enlighten and entertain a variety of audiences.
WHERE: Aut’s Adambräu Building on Lois Welzenbacher Platz in Innsbruck, Austria.
WHEN: July 6th to September 28th from 11am to 6pm Tuesday – Friday, and until 5pm on Saturday.
ADMISSION:The aut is free to enter.